Every day I see a commercial, hear a radio spot, or visit a web site that asks me to “follow us on Twitter”, or “like our page” (read: Become a Fan). But they almost never tell me why I should do so. These days, its hard to ignore social media, and many businesses have jumped [...]
Earlier this month, WordPress announced it had flipped the switch on PubSubHubbub for its 10.5 million blogs on WordPress.com, and began providing full support for anyone on WordPress.org too. Other than the silly name, I didn’t fully realize the gravity of this new functionality until I recently implemented it on my site. But you might [...]
For many small businesses, local search is becoming a crucial part of their online strategy. In one place, customers are able to learn about the services and products you offer, look up directions to your business, read reviews from other customers, and compare you with nearby competitors, all without even visiting your web site. If [...]
If you are a local business with a web site, there’s no doubt you want to optimize it to rank as highly as possible among your competitors. But what a lot of people forget about is their listing on Google Maps, that allows people to look up directions to your location, write reviews, or learn [...]
Earlier today, Director of Programming for Xbox Live, Larry “Major Nelson” Hyrb asked his sizable twitter audience the following: What new features would you like to see in the Xbox LIVE Twitter or Facebook applications? I think we know…but tell us Months ago, Microsoft was first to take a step into the social networking space, [...]
Did you tune into YouTube on Sunday to catch U2 performing live form the Rose Bowl? If you did, you had some serious virtual company. The LA Times reports that Sunday’s show generated 10 million streams across 7 continents. The whole show was archived on YouTube Monday and has been viewed more than 1 million [...]
Great news! You can now you can post your updates from CoTweet to Facebook, LinkedIn, Yammer and dozens of other social networks. Ping.fm is now integrated with CoTweet so you can publish once through CoTweet and automatically send your updates across the real time web. You can set up a unique Ping.fm posting group or [...]
via mashable.com I must have missed the boat on MySpace during its heyday, but it certainly has lost relevance recently. The one thing I have always appreciated on MySpace is the music aspect. Perhaps this is just a sign that their intended size is no long realistic, and they should be refocusing on the needs [...]
To some, it can seem daunting to maintain a twitter profile. Hundreds of people to follow and a constant struggle to stay relevant to your existing followers while attracting new ones can make twitter feel like a lot of work sometimes. So some people might think me crazy to have multiple accounts. I recently started [...]
There are a lot of blogging options out there to choose from. Blogger is probably the most popular, and one of the easiest to get started with. I originally started on Blogger, but I was left wanting more in terms of features and expandability. It allows for nearly limitless customization of its appearance, but the [...]
Jeff is a social media specialist and online marketing professional in Seattle, Washington. He currently works on a fast paced team specialized in social networking and search engine optimization.
He is passionate about building relationships and value for individuals and organizations through social technologies. You can connect with Jeff at any of the social networks below, or you can always read more here>>
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© 2010 Jeff Shearer
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